For the last month or so, I’ve had a feeling that Santa was lurking around in the old Toggery store where the Beacon staff works (except for those wayward contributor types like myself). But…I just didn’t have any evidence.
It turns out that I was right. I’ve been speaking with editor Kellyn and he tells me that Santa left me a little note of advice for Mr Business Is Personal (psst, that’s me).
He said “Be an elf.”
Now, he may have been thinking of ElfYourself.com, the cute video site where you can put your face (ie: a picture) on the body of a dancing elf, but I don’t think so:)
Instead, I think what he was directing me to do was help the Beacon fill a business owner’s stocking this year. So that’s exactly what I’m going to do.
The Beacon is giving ONE Beacon reader, who happens to be a business owner, a little gift. The gift is some of the stuff I’ve been nagging about here in these pages for over six months.
The result will be a makeover, for lack of a better name. No, I won’t be knocking out any walls or repainting your office, and there will be no tummy tucks or silicone implants.
Instead, something that should be more valuable: a once-over from an impartial source. Me.
There are some rules, of course.
- First, Beacon editor Kellyn Brown will help me select the lucky (?) business from the list of applicants who contact me (The Elf aka Mark Riffey) and say they’re interested in being on Santa’s list for this gift.
- Second, the winning business’ owner and their staff need to agree to put up with me at your business location somewhere between one and four hours.
- Third, your business location needs to be somewhere in the area bound by Bigfork, Columbia Falls, Whitefish, Kalispell and Polson. IE: the Beacon’s primary market area. I can’t be driving to Shanghai to do a makeover on your Chinese manufacturing facility.
- Finally, the winning business should expect that I will write about this little adventure in my Beacon column. Obviously, this means that everyone and their mother will know that you’ve won, and they’ll read about the process right here in my column.
So…if you’re a business owner and you’re game, email firstname.lastname@example.org, make your case and we’ll pick a winner before Christmas Day. Translation: If you’re interested, don’t dawdle.
PS: You can nominate a business that you think needs a makeover, but they have to agree to participate in the process. Unwilling participants just aren’t going to work, in more ways than one.
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