The largest equestrian triathlon in the country has had a significant economic impact on the valley, according to a study recently completed by the University of Montana Institute for Tourism and Recreation Research. Established as one of the Flathead’s premier destination events, The Event at Rebecca Farm’s 2015 economic impact is estimated at $4.4 million.
“Destination events such as Montana Dragon Boat Festival and The Event at Rebecca Farm have a dual draw and that means a significant benefit to the Flathead,” said Diane Medler, director of the Kalispell Convention and Visitor Bureau. “Event tourism is a great boost to our local economy.”
The Event at Rebecca Farm, held at the end of July every summer, attracted 10,000 attendees. Of these attendees, there were 590 entries in the event.
“The Event at Rebecca Farm is a special way we invest in what matters most to us – our local and equestrian communities,” said Sarah Broussard, organizer of The Event at Rebecca Farm. “It’s wonderful to see this event bettering the lives of our friends and neighbors.”
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