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Make A Game Plan, Then Work It

Tired of not getting important things done? Do customers expect you to disappoint them? You can fix it.

By Mark Riffey

We’ve been mulling change, prioritization, and getting important tasks done. It’s time to get serious before the holidays distract you. When they’re over, having a ready-to-start game plan will help you get a solid start on the new year. Question is, what should be on your game plan?

Big rocks

We’ve all probably heard the story about putting the big rocks in the jar before adding pebbles, sand, & water. 

The story resonates because we remember a time when we left the big rocks till later & then disappointed someone by missing a deadline, or being unable to fulfill a commitment.

These disappointments, failures or what have you often happen at least in part because we didn’t deal with the big rocks first. Old news for Covey followers, but worth a reminder when making a game plan.

A game plan of three things

I suggest starting with three big tasks. Looking at the list of tasks you want to accomplish in the next year, which three should have the most impactful and positive strategic result to your company over the long term?

Think about it. Discuss it with your team. Decide.

Consider the possible causes of failure. Some call this a “pre-mortem”. Make sure your game plan includes steps to defuse these issues or prevent them from becoming a problem. Think about the essential accomplishments needed to complete these tasks. Make sure everyone knows what these points are & that someone has direct responsibility to monitor them.

Painting the building may not be one of your three things, but it could be. I can recall on more than one occasion seeing a restaurant whose building had clearly been ignored for many years – and wondering if they handle food safety with the same level of care.

Up next – figure out how long these tasks will take. You need to know if your game plan is reasonable. This is not the place for fantasy.

On guesstimates

People are terrible at estimating how long a task will take. Eventually, some figure out a system for accurately estimating how long work will take because they got burned, fired, etc). This is particularly true in the technology business, but we aren’t alone.

Why is that?

We’re too optimistic about the pace we can maintain. We rarely bother to consider that we may run into an issue that we’ve not dealt with before – and the research, work (plus rework) & testing to resolve it takes time. These episodes don’t typically happen just once in a big project – which we also don’t consider.

We often discount the possibility of interruptions for urgent tasks that, while not of high importance, still must take precedence for a few hours or day. Naturally, we forget how many times this has happened based on our history, industry, team, etc.

Some folks estimate something, then “double it and add four”. Maybe that builds enough buffer into the estimate, but it’s still a wild guess with little more than gut feel to back it up. “Double/triple it” is a pretty good indication that you put insufficient thought into your estimate.

In some environments, you’ll find people will give an “instant” estimate to stop the “How long?” questioning. “You need to do this, how long will it take?” doesn’t usually have a legitimate answer when the task was unknown to you five minutes earlier. Saying “two weeks” without further introspection is simply avoiding persecution… temporarily.

It takes thought to produce a reasonably accurate estimate. This isn’t about making estimates correct to three decimal places. It’s about being reasonably close.

If you promise completion on January 15, you need to have confidence in that date from day one. If you know from the start that you’ll never make the date, don’t know if you can make it, or can only make it if everything goes perfectly – you’re asking for trouble.

Work backward

Big tasks should be broken down into pieces before you can estimate them. Starting from task completion & working backward helps us remember steps we might otherwise forget.

Estimate your list of steps. Break down steps estimated over four hours & estimate the new steps. Four hours seems extreme, but it’s a timeframe we can wrap our heads around. In your line of work, maybe it’s four days. You know where your estimation accuracy really shines.

Make a game plan. Work your plan. Get big things accomplished.

Want to learn more about Mark or ask him to write about a strategic, operations or marketing problem? See Mark’s site, contact him on LinkedIn or Twitter, or email him at [email protected].